Portfolio

When an experienced industry professional set out to launch a new company in the lodging space, he needed a strong brand foundation and an online presence that reflected his expertise. I worked closely with him to develop a cohesive identity and a polished, high-impact website that would resonate with his target audience.

The project started with brand development: creating a custom logo, business cards, and letterhead that aligned with his vision. From there, I secured the company’s URL, set up branded email addresses, and handled key intellectual property considerations to ensure a seamless and professional launch.

With the brand in place, we turned to the website. Understanding both the nuances of the industry and the expectations of his clientele, I designed and developed a site that is professional, intuitive, and visually compelling. Every element was carefully tailored to enhance credibility and engagement while maintaining a refined aesthetic.

Clear communication and collaboration were at the heart of this project. From strategy to execution, my goal was to create a brand presence that not only looked great but also positioned his company for success from day one.

I engaged Jessica to create a website for my newly formed company involved in the lodging industry. It was refreshing to work with a strategic thinker who possesses the skill set, proficiency, and creativity to design and develop a highly professional website in addition to logo, URL, IP, email address, business cards, and letterhead.

 

Jessica demonstrated her ability to quickly grasp the salient industry nuances as well as the target audience. She recognized how to deliver what would be most impactful. Her attention to detail and customization was unassailable, including an innate sense of style. She is client-oriented and ensures complete satisfaction with timely communication and follow-up.